“Many businesses aren’t really social even if they’re on social media websites. Why? They only talk about themselves,” says Chris Kooluris, media specialist at JWT. – Business News Daily

Big Benefits for Small Businesses

A recent study showed that small businesses benefit the most from social media! Of course, that only holds true if the businesses are using social media the right way.

Facebook

Every few days, you may find time to post on Facebook. “We’re at [Fill in the Blank] Convention.” You may gain some new ‘likers’ from that convention, but you don’t notice because you don’t have time to check. Consequently, those prospects feel ignored. Days pass, and perhaps you find time to write a reminder on the Facebook wall for fans, telling them to take advantage of a sale that will end soon. Do you see a pattern?

Twitter Time

Meanwhile, on Twitter, the tweets are few and far between. There’s just so little time to tweet! Your list of tweets are all about your company. There is no interaction with fellow Tweeters.

Deep down, these business owners know they aren’t ‘doing’ social media the right way. But they just don’t have time to figure it out.

The open secret of social media is it does take time to do. Following are four reasons why business owners should just outsource their social media writing.

1. Gain time. Spend the freed up time concentrating on your business.

2. Increase number of ‘likers’ on your Facebook page(s) and see more interaction.

3. Long-term, greatly enhance brand exposure (and profit) for your businesses.

4. Network on Twitter to boost number of prospects and interact with customers.

What is your social media plan for your business?

Photo by Copyleft via Wikimedia Commons

If so, you probably already know that investing in good copy for your company website, brochures, or annual reports pays off.

How?

So many businesses are feeling the pinch of the recession. If people become new customers after finding and perusing your website, that’s a potential long-term win.

Successful Communication

Keeping new and current clients happy using ongoing communication can be successfully done via e-mail or direct mail. If you need to send out a letter or report to clients, making sure it’s well written and error free will impress them.

Let me take care of your writing and proofing headaches. You can focus on growing your business. Contact me today for a free quote on your writing and proofing needs!